In recent years the world has witnessed an increase in efforts to delegitimize Israel and Israelis. Much has been and will yet be written on the manifestations of the global BDS movement, as the challenge is growing and complex. Much of the writing was or will be drafted by faculty members who became “experts” on the subject, oftentimes unintentionally, as they were standing against the tide. Over time they became aware that, unfortunately, they were not alone. They describe, in all too many examples, how Anti-Zionism and Anti-Israelism appear on campus, and how this phenomenon might be addressed. The phenomenon is developing in tandem with worldwide trends of populism, extremism (of both the Right and Left), Anti-Semitism and more, with American parallels. While anti-Israel sentiment is clearly also fed by events taking place in Israel, developments on the local level, on each college campus, are equally as significant.